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"People, planet and profit"™ the triple bottom line and the goal of sustainability.
 
The triple bottom line™ captures an expanded spectrum of values and criteria for measuring organizational success: economic, ecological and social. In the private sector, a commitment to corporate social responsibility implies a commitment to some form of TBL reporting. This is distinct from the more limited changes required to deal only with ecological issues. In practical terms, triple bottom line accounting means expanding the traditional reporting framework to take into account ecological and social performance in addition to financial performance. The concept of TBL demands that a company's responsibility be to stakeholders rather than shareholders. In this case, "stakeholders" refers to anyone who is influenced, either directly or indirectly, by the actions of the firm. According to the stakeholder theory, the business entity should be used as a vehicle for coordinating stakeholder interests, and not only the maximizing of shareholder profit. If an organization maximizes the triple bottom line, everyone wins now and into future.

 
     
   
   
 
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